Gallery

Sky-High Success: Elevating an Airline Study Campaign

When creativity meets strategy, magic happens. That’s exactly what went down in this airline study campaign I crafted for a client who wanted a seamless blend of branding, graphics, and aesthetics—and let’s just say, they couldn’t be happier.

From stunning visuals to a well-structured campaign, every element was designed to captivate, inform, and inspire. The branding? On point. The graphics? Sleek and professional. The overall execution? Flawless.

This project is now soaring toward a closed deal, proving that great design isn’t just about looking good—it’s about making an impact. If you’re looking for someone who can bring this level of creativity and precision to your brand, let’s make it happen.

Let’s talk about your next big project.

https://www.sunlightair.ph

SABA Brand Label Redesign: Elevating a Legacy in Seafood

SABA has long been a trusted name in seafood, dominating the squid, cuttlefish, and pink salmon markets while making strong waves in the mackerel and sardines' categories. A best-seller in Singapore and Malaysia, the brand is known for its high-quality products—but its packaging needed a fresh, modern identity that reflects its industry leadership.

The Challenge: Breaking Away from the Old

While SABA has a strong market presence, its label design felt outdated and lacked the visual appeal that today’s consumers expect. The goal was to breathe new life into the brand while maintaining its legacy and trust in the market.

The Solution: A Bold Yet Familiar Evolution

For the redesign, I focused on:
Vibrant, Fresh Colors: Enhancing appetite appeal and reinforcing freshness.
Premium Feel: Elevating the design to stand out among competitors while staying true to SABA’s identity.
Strategic Branding Elements: Ensuring familiarity for loyal customers while attracting new buyers.

The Challenge: Breaking Away from the Old

While SABA has a strong market presence, its label design felt outdated and lacked the visual appeal that today’s consumers expect. The goal was to breathe new life into the brand while maintaining its legacy and trust in the market.

The Result: A Label That Sells Itself

The refreshed design gives SABA a stronger shelf presence, better brand recall, and a more premium perception—all without losing its heritage. It’s bold, modern, and retail-ready, helping the brand maintain its leadership in the seafood industry.

Is your brand in need of a transformation?

Let’s create something extraordinary together.